Set to debut at Geneva 2010, the B-segment Nissan Juke is the latest addition to the company's line-up of urban crossover. The exterior design is based on the 2009 Qazana concept car and combines a SUV-inspired lower section with a sporty upper section.
Designed to bring innovation, masculinity and dynamism to the B-segment, Juke combines of SUV toughness and sporting style.
Juke was created at Nissan Design Europe (NDE) in London, and refined at Nissan’s Design Centre (NDC) in Japan. Principle engineering took place in Japan with significant European input and Juke will be built in Nissan’s factory in Sunderland in the north-east of England and in Oppama, Japan.
“The design shows real optimism. By combining design elements from two genres to create a small, but striking Crossover that displays a genuine confidence and style. And those are qualities we also expect to find in a Juke customer,” said Shiro Nakamura, Senior Vice President for Design and Chief Creative Officer.
From a design standpoint, the lower portion of Juke is pure SUV, with chunky wheels, wide tires, extended ground clearance and a robust stance.
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